Media Evaluation

Media evaluation

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Evaluations: Audience Feedback Questionnaire; Print Project

1. What does the title suggest to you?

2. What Genre/type of music does the magazine focus on and how do you know this?

 

Pop       Indie       Rock         RnB        Other

3. What makes the pages look professional and what doesn’t make them look professional?

 

The pictures       The layout      Other

4. How genuine does the front cover seem?

 

Genuine       Very Genuine        Not genuine

5. Does the contents page simply inform or does it also manage to interest you to read the rest of the magazine?

 

Interest       Inform        Both

6. Does the article sound like a piece of journalism? if not what bits don’t sound right?

Yes            No

7. Does the article layout make you want to read it? If not, why?

 

Yes         No

8. Overall what would you rate it out of 10?

   /10

  

My Completed Magazine (Front Cover, Contents & Feature Article)

Original Images
Front Cover 

Contents Page                      

                                                                  

Feature Article

Sketch Of Front Cover

Calender

Tuesday 15th February: 1st Draft Of Article Finished
Thursday 17th February: Start photoshoots
17th February onwards manipulating images, starting to construct music magazine, write final draft of article.
20th March: project complete

Reader Profile

The audience reading my magazine will be between the ages of 20 to 25 , female and into indie music. It will be a fortnightly magazine to please the audience as they will want to keep up to date on their favourite artists songs and gossip, also by being a fortnightly magazine, the price will be sufficiently lower than a monthly magazine. Due to the age of my target audience the writing style will be more sophisticated and more adult based as they will be expecting a more mature magazine. Swearing and adult humor may be included also.

Feedback 9.2.11

Well done Jenna, you are working well on this project and have developed a good understanding about how you want your magazine to be. Please try to complete all the planning tasks by the end of this week. Next week you should be writing your first draft of the article and taking your photos. Please book the studio and organise the shoot. You will also need to take additional images for the magazines of other artists - mainly for the contents page but possible on the front cover also (depending on your design ideas), so please bear this in mind during planning.

Mrs A

Planning Photoshoots

Chosen Model

Sophie Butterworth
Will be wearing casual clothes for the studio shot as i will only take a closeup shot. Outdoor shots she will be wearing shorts, baggy top and biker boots with hair down and wavy. Makeup will be quite natural along with the hair. As i will be trying to portray the indie look. Props i may be using is a guitar.

Mood Board

My mood board shows the colour choice for the magazine which will be black and white, by contrasting these two colours i can make the title and image stand out on the front cover. Black and white also gives the magazine a more sophisticated look. The photos i have chosen have a indie slant to them which is what my magazine is focused on. The variety of fonts i have included on my mood board are bold and black and will be in capital letters Even though my magazine is aimed at females i have decided to use a more masculine font as i believe the images and the style of the magazine will be feminine enough.

Results For Magazine Names

Strings Attached |||||

Harmony 0

Turn it up ||

Lose Control 0

Backbeat ||||||||

Feedback from my peers show that backbeat was the popular choice, as i asked my target audience i will be using the name backbeat for my music magazine name.

Ideas For Music Magazine Title

Strings Attached
Harmony
Turn it up
Lose Control
Backbeat

Start Of Planning: Equipment/Technologies Used

In order to produce my music magazine there are a number of different technologies and equipment i will be using:

Digital Camera
Adobe Photoshop
Adobe Indesign CS3
Studio Lighting
Studio
Tripod

Finding A Magazine Institution

After Researching different types of magazine institutions, i believe that Bauer Media would be best to produce and distribute my product. Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. Bauer Media owns more than eighty influential media brands spanning a wide range of interests, including heat, GRAZIA, Closer, MCN, FHM, Parker's, MATCH, Magic 105.4, Kiss 100, Kerrang!, Q and the Big City Network. According to Bauer Kerrang, Q, Mojo and Empire are all aimed at the male market, at this moment in time they dont produce any music magazines for female market which could benefit then massively as they will be widening there target audience. They will have experience in producing music magazines and they also produce fashion/lifestyle magazines so they will also have experience in that area too. 

Analysing CD Cover's

Eliza Doolittle Album Cover

This album uses a large number of animated images, this use of 'pop art' makes the album cover look bright, colourful and fun. This album cover says a lot about the artist herself, instead of a more serious pose, its a lot more fun and quirky showing her extrovert personality. This will definitely appeal to mainstreamers and individuals mainly teenage females as the colours and images used are more feminine. I believe the socio economic status will be middle class.

Pixie Lott Album Cover

This album cover focuses on the artist herself, rather than using other images. This album cover does not follow the rules of magazine conventions as the camera shot is indirect. The name of the artist/album is contrasted against her red statement necklace rather than contrasting it against a black background. By using a grey background with a spotlight it illuminates the artist. This again will appeal to mainstreamers however not individuals as there are many album covers similar to this. They are targeting female teenagers and the socio economic status will be middle class. 

Razorlight Album Cover

This album is far more simple than the previous two, by using a simplistic design, the buyers will focus directly to the name. The poses of the band members are quite relaxed, as its a more relaxed stance it also appears more masculine. It also highlights the masculinity through the use of colors; black and white, by contrasting these two opposite colour's, the image of the band stands out a lot more. The font used is also very masculine, straight and sharp black letters. This will like the others appeal to mainstream, targeting more of a male audience with middle class background. 

Demographic And Psychographic Profiling

Looking at my questionnaire, approximately 27% of my results answered yes to reading music magazines. Even though the results aren’t above 50% I believe this depends on the genre of music one listens too, as those 27% listened to indie and rock music. Suggesting that there are more magazines on offer to fit that certain genre.  Basing my results on the demographic profile I have decided my gender will be Female, Age 20-25, Socio economic status will be middle class. Based on the psychographic profiling my magazine will be targeting mainly the individuals but I do believe that some mainstreamers may be interested in the magazine depending on what artist is on that week. I believe that there is a gap on the market for an indie music/fashion magazine specifically for females as music magazines already on the market are targeting both male and female focusing on the rock genre. 

Questionnaire Results

Name: Bethany Allen

Age: 17

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

Doesn't read any music magazines

2. Do you find colourful magazines more interesting to read?

Yes 

3. Do you prefer reading articles or looking at the pictures?

Looking at the pictures

4. What sort of music do you like? 

RnB And Hip Hop

5. What would you like to read about in an article?

The Latest Gossip On Celebrities

6. How often do you buy magazines?

Once every 6 Months

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it []
Articles on bands you like [-]
Layout []
Images []
Writing style []
Other []

8. How much would you pay for a magazine ? 

£2.-£2.50

9. Does direct address interest you to buy the magazine?

Yes as it looks more appealing 

10. What would interest you to read the contents page?

If the front cover looked interesting

11. What types of articles do you prefer?

News []

Interviews [-]
Reviews []
Features []
Other [] 

¦-------------------------------------------------------------------------------------------------------------------------------------------------------------------¦

Name: Hayley Beaghan

Age: 17

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

Doesn't read any music magazines

2. Do you find colourful magazines more interesting to read?

Not always

3. Do you prefer reading articles or looking at the pictures?

Reading articles when it’s the latest gossip

4. What sort of music do you like? 

RnB, soul, and indie

5. What would you like to read about in an article?

The Latest Gossip On Celebrities

6. How often do you buy magazines?

Once every month

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it []
Articles on bands you like [-]
Layout []
Images []
Writing style []
Other []

8. How much would you pay for a magazine ? 

£1.75-£2

9. Does direct address interest you to buy the magazine?

It can do but its not the main reason why I buy the magazine

10. What would interest you to read the contents page?

If something caught my eye on the front cover

11. What types of articles do you prefer?

News []

Interviews [-]
Reviews [-]
Features []

¦----------------------------------------------------------------------------------------------------------------------------------¦

Name: Becki Royle

Age: 17

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

Doesn't read any music magazines

2. Do you find colourful magazines more interesting to read?

Yes Definitely

3. Do you prefer reading articles or looking at the pictures?

Looking at the pictures

4. What sort of music do you like? 

Mainly Rnb but also rock and indie

5. What would you like to read about in an article?

Interviews on whats the latest on the chosen celebrity

6. How often do you buy magazines?

Once every 3 months

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it []
Articles on bands you like [-]
Layout []
Images [-]
Writing style []
Other []

8. How much would you pay for a magazine ? 

£1.50-£2

9. Does direct address interest you to buy the magazine?

Nope I don’t realise if its direct address or not

10. What would interest you to read the contents page?

If something caught my eye on the front cover

11. What types of articles do you prefer?

News []

Interviews [-]
Reviews [-]
Features []
Other [] 

¦-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------¦

Name: Georgia Dunn

Age: 16

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

Doesn't read any music magazines

2. Do you find colourful magazines more interesting to read?

Yes most of the time

3. Do you prefer reading articles or looking at the pictures?

Looking at the pictures

4. What sort of music do you like? 

RnB, Dance Music

5. What would you like to read about in an article?

Something new what isn’t in every other magazine

6. How often do you buy magazines?

Once every month

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it [-]
Articles on bands you like []
Layout []
Images []
Writing style []
Other []

8. How much would you pay for a magazine ? 

£1.50-£2

9. Does direct address interest you to buy the magazine?

It might do sometimes but I don’t necessarily realise it

10. What would interest you to read the contents page?

If something caught my eye on the front cover

11. What types of articles do you prefer?

News []

Interviews [-]
Reviews []
Features []
Other [] 

¦-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------¦

Name: Jordan Blackburn

Age: 17

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

Doesn't read any music magazines

2. Do you find colourful magazines more interesting to read?

Headlines catch my attention

3. Do you prefer reading articles or looking at the pictures?

Reading the articles first

4. What sort of music do you like? 

RnB, Hip Hop

5. What would you like to read about in an article?

Latest lowdown on the celebrities

6. How often do you buy magazines?

Not regularly

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it []
Articles on bands you like []
Layout []
Images []
Writing style []
Other [] Bored something to do

8. How much would you pay for a magazine? 

Maximum of £3

9. Does direct address interest you to buy the magazine?

Not something that I look at

10. What would interest you to read the contents page?

If something caught my eye on the front cover

11. What types of articles do you prefer?

News []

Interviews [-]
Reviews []
Features []

Other [] 

¦-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------¦

Name: Noor Tomlinson  

Age: 16

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

Doesn't read any music magazines

2. Do you find colourful magazines more interesting to read?

Yeah

3. Do you prefer reading articles or looking at the pictures?

Pictures First

4. What sort of music do you like? 

Indie, rock, mainly anything

5. What would you like to read about in an article?

Wha celebrities are dating, What their latest projects are

6. How often do you buy magazines?

Not regularly

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it []
Articles on bands you like [-]
Layout []
Images []
Writing style []
Other []

8. How much would you pay for a magazine? 

Maximum of £1.50

9. Does direct address interest you to buy the magazine?

Didn’t really know what direct address was

10. What would interest you to read the contents page?

Got to have a good headline on the front page

11. What types of articles do you prefer?

News []

Interviews [-]
Reviews []
Features []
Other [] 

¦-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------¦

Name: Laura Foulds

Age: 17

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

Yes- NME Magazine

2. Do you find colourful magazines more interesting to read?

Yeah

3. Do you prefer reading articles or looking at the pictures?

Pictures First

4. What sort of music do you like? 

Indie, Brit Pop, Rock

5. What would you like to read about in an article?

Their Latest Projects

6. How often do you buy magazines?

Not regularly

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it []
Articles on bands you like [-]
Layout []
Images []
Writing style []
Other []

8. How much would you pay for a magazine? 

Maximum Of £3.50

9. Does direct address interest you to buy the magazine?

Yes It can do as it has to attract my attention

10. What would interest you to read the contents page?

Depending on the band on the front

11. What types of articles do you prefer?

News []

Interviews [-]
Reviews [-]
Features []
Other [] 

¦-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------¦

Name: Sarah Haworth  

Age: 17

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

No

2. Do you find colourful magazines more interesting to read?

Yeah

3. Do you prefer reading articles or looking at the pictures?

Pictures First

4. What sort of music do you like? 

Rnb, Chart Music, Anything Catchy

5. What would you like to read about in an article?

Who’s dating and hating

6. How often do you buy magazines?

Every couple of weeks

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it []
Articles on bands you like [-]
Layout []
Images []
Writing style []
Other []

8. How much would you pay for a magazine? 

Maximum Of £3.00

9. Does direct address interest you to buy the magazine?

Yes definitely

10. What would interest you to read the contents page?

Attractive guy on the front

11. What types of articles do you prefer?

News []

Features []
Other [] 

Interviews [-]

Reviews []

¦-----------------------------------------------------------------------------------------------------------------------------------------------------------

Name: Sophie Butterworth

Age: 17

Occupation: College Student 

Answers to Questionnaire

1. If you read any music magazines, which do you read?           

Yes- Q, Kerrang

2. Do you find colourful magazines more interesting to read?

Yeah

3. Do you prefer reading articles or looking at the pictures?

Articles First

4. What sort of music do you like? 

Indie, Hard Rock, almost anything

5. What would you like to read about in an article?

Latest Gossip

6. How often do you buy magazines?

Every 2 months

7. Which of these persuade you to buy a magazine?

Friend Recommendation []

Because you usually buy it []
Articles on bands you like [-]
Layout []
Images []
Writing style []
Other []

8. How much would you pay for a magazine? 

Maximum Of £3.00

9. Does direct address interest you to buy the magazine?

It can do yes

10. What would interest you to read the contents page?

Something I haven’t read about artist on the front

11. What types of articles do you prefer?

News []

Features []


¦----------------------------------------------------------------------------------------¦


Name: Becky Foster
Age: 17
Occupation: College Student 


Answers to Questionnaire
1. If you read any music magazines, which do you read?           
No
2. Do you find colourful magazines more interesting to read?
Depends what the article is on
3. Do you prefer reading articles or looking at the pictures?
Looking at pictures
4. What sort of music do you like? 
Rnb, dub step, indie
5. What would you like to read about in an article?
Latest Gossip
6. How often do you buy magazines?
Every  Month
7. Which of these persuade you to buy a magazine?
Friend Recommendation []
Because you usually buy it []
Articles on bands you like [-]
Layout []
Images []
Writing style []
Other []
8. How much would you pay for a magazine? 
Maximum Of £2.00
9. Does direct address interest you to buy the magazine?
Not really
10. What would interest you to read the contents page?
Depends on what is included on the front cover
11. What types of articles do you prefer?
News []
Interviews [-]
Reviews []
Features []
Other []


¦------------------------------------------------------------------------------------------¦

Name: Anna Croll
Age: 18
Occupation: University Student 

Answers to Questionnaire
1. If you read any music magazines, which do you read?           
NME and Q
2. Do you find colourful magazines more interesting to read?
More about the article for me
3. Do you prefer reading articles or looking at the pictures?
Reading the Article
4. What sort of music do you like? 
Indie, Rock
5. What would you like to read about in an article?
Artists Latest Projects
6. How often do you buy magazines?
Every  Month
7. Which of these persuade you to buy a magazine?
Friend Recommendation []
Because you usually buy it []
Articles on bands you like [-]
Layout []
Images []
Writing style []
Other []
8. How much would you pay for a magazine? 
Maximum Of £4.00
9. Does direct address interest you to buy the magazine?
Yes it can do
10. What would interest you to read the contents page?
If there is something interesting on the front
11. What types of articles do you prefer?
News []
Interviews [-]
Reviews [-]
Features []
Other []