Thursday, 3 February 2011

Finding A Magazine Institution

After Researching different types of magazine institutions, i believe that Bauer Media would be best to produce and distribute my product. Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. Bauer Media owns more than eighty influential media brands spanning a wide range of interests, including heat, GRAZIA, Closer, MCN, FHM, Parker's, MATCH, Magic 105.4, Kiss 100, Kerrang!, Q and the Big City Network. According to Bauer Kerrang, Q, Mojo and Empire are all aimed at the male market, at this moment in time they dont produce any music magazines for female market which could benefit then massively as they will be widening there target audience. They will have experience in producing music magazines and they also produce fashion/lifestyle magazines so they will also have experience in that area too. 

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